In a continued effort to amplify Ghana’s creative voice on the global stage, the British Council has extended its support to Robert Klah, Head of Public Events and Communications at Charterhouse Productions and Lead for the Telecel Ghana Music Awards (TGMA).

Klah represented Ghana at the prestigious Great Escape Festival in Brighton, United Kingdom.

The Great Escape Festival is the UK’s largest annual music showcase and conference, spotlighting over 300 emerging artists across multiple venues.

The 2025 edition of The Great Escape Festival in Brighton, UK, took place from May 14 to 17.

Klah joined a 13-member international delegation with representatives from Colombia, Venezuela, the Philippines, Albania, Argentina, Ukraine, Cuba, Malaysia, and Thailand.

This initiative forms part of the British Council’s broader mission to connect global creatives with the UK’s vibrant and evolving music landscape.

As a key partner of the TGMA Unsung Category, the British Council’s support is designed to introduce Ghanaian creatives to pioneering UK artistic work. It also aims to foster international professional relationships and knowledge exchange, encourage future collaborations, co-commissions and partnership projects, and demonstrate the cultural and economic impact of UK festivals.

“This opportunity is a significant step in building bridges between Ghana and the UK’s music industries,” said Robert Klah.

“It will allow us to bring back valuable insights and connections that can uplift emerging talents, especially those in the Unsung category,” he added.

He further noted, “I noticed the zero presence of African music and artistes, which translates into new market opportunity for Ghanaian music and musicians to develop.”

“Additionally, the key learnings and contacts from the conference offer valuable insights and connections that can uplift emerging talents, especially those in the Unsung category, while adding value to the TGMA National Music Summit held on 21st of June each year,” he added.

The British Council’s work in arts and culture, education, and language continues to foster connection, understanding, and trust between the UK and global communities.

By linking the best of the UK with the rest of the world, the organisation promotes mutual understanding of shared values and challenges, nurturing lasting people-to-people ties even where official relations may be strained.