Audio By Carbonatix
Film Producer Leila Djansi is urging her colleague to widen their net when it comes to casting people for their content.
She said on Joy News' Showbiz A-Z programme on Saturday that she always casts people from different countries and backgrounds in her film to give it the diversity it needs.
Some of these movies include Sinking Sands which had the likes of Ama K Abeberese, Haitian-American actor Jimmy Jean-Louis and Nigeria's Yemi Blaq and 'Ties that Bind' with casts including America's Kimberly Elise, John Dumelo and Nigeria's Omotola Jalade Ekeinde.
According to her, these films produced in the country might get a lot of attraction and huge number of audience to purchase if they have inclusive casts.
These numbers and audience, she explained, will help get the movies on streaming platforms like Netflix.
“Netflix deals with numbers, that is why it took interest in South Africa, India and Nigeria because of the numbers. They care about quantity and numbers, they want subscribers.”
"Maybe you guys want to be more inclusive in your casting to get the numbers," she told George Quaye, host of the show.
Leila Djansi added that producers need distribution services to sell their movies especially when the country has none.
“In America, I was supposed to shoot in April, for my film we have a distributor attached to the film and the very first thing they look at is a pre-sales agreement based on teh casts.”
She stated that it is important to industry players look to making films professionally.
Latest Stories
-
Ghana going back to the IMF for the 18th time?
24 minutes -
Ghana to start selling $1 billion of cocoa bonds from July
25 minutes -
Development of Savannah Region is government’s priority list – Asiedu Nketiah
1 hour -
Success of Mahama’s government is a collective responsibility — Asiedu Nketia rallies NDC supporters during regional tour
1 hour -
Governance expert calls for rule of law amid political victimisation claims
2 hours -
State apparatus must not be used to victimise citizens – Governance expert
2 hours -
SHS Freshers to report on September 18 – GES
2 hours -
Contractor denies abandoning Judicial Service Project in Wa, says work is ongoing
2 hours -
GES confirms full placement of BECE graduates into senior high and technical schools
2 hours -
National House of Chiefs rejects CRC recommendation to merge OASL with Lands Commission
2 hours -
NTC moves to regularise over 42,000 unqualified teachers through fast-track programme
2 hours -
Ghana Railway workers demand payment of salary arrears, clarity on future of company
2 hours -
Five players to watch in Ghana’s U17 team: The next generation chasing Black Star glory
2 hours -
Ubuntu, Afrophobia and Africa’s unfinished struggle for unity
3 hours -
NLC orders striking Public Services Workers’ Union members at NIA to resume work
3 hours