The increased use of Social Networking sites has resulted in people no longer expecting privacy as a “social norm” according to Facebook founder, Mark Zuckerberg. Speaking at an awards ceremony in San Francisco, the 25-year-old creator and CEO of the world’s most popular social networking site claimed privacy was no longer expected by the populous stating: “People have really gotten comfortable not only sharing more information and different kinds, but more openly and with more people.” Zuckerberg’s bold claim comes following a recent highly contested change to the privacy settings of Facebook’s 350million users and just days after academic, Dr. Kieron O’Hara suggested that online life was destroying privacy for all. Although admonishing the slack privacy implemented by social networking sites, Dr. O’Hara appears to agree with Zuckerberg’s claim that the expectation of privacy is no longer the social norm. He said: "When our reasonable expectations diminish, as they have, by necessity our legal protection diminishes.” Through their limited privacy, social networking sites have become the lipstick on the collar of the digital age as cheating spouses the world over are discovered through wall posts and picture tags. There have also been numerous cases of employees facing disciplinary and the sack as a result of comments on their social networking pages such as the Virgin Atlantic cabin crew fired for posting jokes about faulty engines and comments referring to passengers as “chavs”. Rather than concerning themselves with the privacy settings that clearly don’t affect deter the 350million people who willingly use Facebook, those concerned with the impacts of social networking sites should perhaps think up a snappy slogan to warn users of the Facebook faux pas that could land them in an awkward situation. Remember, don't be a berk when you social network. Source: T3