Chief Executive of Lynx Entertainment, Richie Mensah, has revealed why artistes struggle after they exit from his record label.
Speaking with JoyNews, Richie Mensah said musicians who exit the label find the terrain challenging as independent acts because of a lack of structures or professional help.
He added that after their departure, some of these artistes try to do everything by themselves.
Richie Mensah also advised Ghanaians to stop pressurising or expecting too much from former Lynx Entertainment signees.
“I need Ghanaians to stop being hard on artistes who leave the label and expecting them to perform at the same level they were performing at the label"
"Let me break down, the lynx structure to you, there is me, the CEO plus creative director, we also have a business development manager who decides all the business that comes in and out of the company so when a Lynx artiste is working, all these things are being handled for them. When they leave the label, they do not have this. So now, they are doing all this on their own, which is difficult.” he said
“We only have this advantage because; we have been operating successfully for the past 14 years, so some of these salaries we are paying are from what we did years ago. We will invest now, knowing that we will make it back later. We have grown to be a big company that can afford to do all these things".
Richie Mensah further stated that when the artistes leave the label, they lose a strong team and will take time for them to rebuild a new strong team.
“There is a whole mechanism behind this. When the artiste loses this and they are working on their own, it will take time for them to build a strong team and operate on that level” he stressed.
Latest Stories
-
Paris 2024: Opening ceremony showcases grandiose celebration of French culture and diversity
3 hours -
How decline of Indian vultures led to 500,000 human deaths
4 hours -
Paris 2024: Ghana rocks ‘fabulous fugu’ at olympics opening ceremony
4 hours -
Trust Hospital faces financial strain with rising debt levels – Auditor-General’s report
5 hours -
Electrochem lease: Allocate portions of land to Songor people – Resident demand
5 hours -
82 widows receive financial aid from Chayil Foundation
5 hours -
The silent struggles: Female journalists grapple with Ghana’s high cost of living
5 hours -
BoG yet to make any payment to Service Ghana Auto Group
5 hours -
‘Crushed Young’: The Multimedia Group, JL Properties surprise accident victim’s family with fully-furnished apartment
6 hours -
Asante Kotoko needs structure that would outlive any administration – Opoku Nti
6 hours -
JoyNews exposé on Customs officials demanding bribes airs on July 29
7 hours -
JoyNews Impact Maker Awardee ships first consignment of honey from Kwahu Afram Plains
8 hours -
Joint committee under fire over report on salt mining lease granted Electrochem
8 hours -
Life Lounge with Edem Knight-Tay: Don’t be beaten the third time
8 hours -
Pro-NPP group launched to help ‘Break the 8’
8 hours