The Ghana Export Promotion Authority (GEPA) will soon come up with interventions to promote locally produced goods to boost the country’s balance of payment.

According to its Chief Executive, Dr. Afua Asabea Asare, indigenous businesses should position their brands to attract investors and consequently increase income.

Speaking at the 2022 Ghana International Products Awards, she reaffirmed government’s commitment to improving the manufacturing industry in Ghana.

She stated that the public and private sectors of the economy must work together for the manufacturing sector to succeed.

“Government is committed to expand the manufacturing sector of the economy. For us at GEPA we will continue to encourage interventions meant to promote local goods, “she maintained.

On his part, the Head of Sales and Marketing at BlowChem Industries Limited, Raj Mirpuri, encouraged the government to improve Ghana's tax system after receiving an award in the exceptional marketing leadership category (consumer products).

“I think we can only grow when the government supports the sector in so many ways other than that we will fail as a country, “he stated.

The award is an annual event which guides consumers to the best products and reward manufacturers, distributors, retailers, importers and exporters.

Over 306 companies and individuals were honored at the second edition of the Ghana International Products Awards (GIPA) for their commitment to excellence and quality.

The GIPA organized by KN Unique Communications is the largest consumer-reviews based awards in Ghana.

The event guides consumers to the best products and reward manufacturers, distributors, retailers, importers and exporters for their commitment to excellence and quality.

The Awards is a powerful marketing communication proven to increase product awareness, distribution and sales for manufacturers, distributors, retailers, importers and exporters of the winning products.