An ardent listener of Joy FM has disclosed that he has not been able to buy new clothes in the past three years due to economic hardships.

According to him, "times are hard."

He was contributing to discussions on the Super Morning Show following the airing of Thursday's edition of the Joy Living Standard Series. As its name suggests, this is a JoyNews initiative that focuses on assessing the living standards of ordinary people.

In this episode, people mentioned visiting salons and dressmakers as items they have taken out of their budgets as a coping mechanism.

Other listeners who contributed to the discussions also indicated how they are coping under the prevailing economic conditions.

Kobby said he has had to adjust his standard of living in order to survive. "I've had to cut down on so many things. For the past three years, I haven't bought a single piece of clothing," he said.

They also bemoaned the fact that despite the ongoing hardships resulting from the spike in the prices of goods and services, income still remains the same. 

One of the callers, Rukaya, also expressed shock as she recounted an encounter she had at the barbering shop regarding the charge for a haircut.

“I took my son to the barber, I had GH₵50, so I gave it to them and they gave me a change of GH₵25. I was very shocked,” she said.

She further indicated that “personally, I’ve resorted to doing my washing [of my hair] myself because if I say I’m going to the salon, it’s another cost because if you don’t do that, how will you live through,” she said.