https://www.myjoyonline.com/iwd-avoid-reinforcing-gender-stereotypes-esther-cobbah/-------https://www.myjoyonline.com/iwd-avoid-reinforcing-gender-stereotypes-esther-cobbah/

The CEO of Stratcomm Africa, Esther Cobbah, has cautioned women against making assertions that reinforce gender stereotypes, particularly the claim that 'women are their own enemies.'

Her statement was in reaction to a concern raised by a caller on the Super Morning Show, Tuesday. The listener (Abena) called in to share a story of how she feels sabotaged by some actions of one of her female bosses.

The lady said her boss is seeking her dismissal because she (the boss) feels threatened that Abena would soon assume her position if she upgrades her capacity.

"I'm working with a company and I have two bosses. I was sent there to learn and receive training but one of them said she's not ready to train me, so that I take her position though that's not my intention."

According to Abena, her initial reaction to the comment was 'surprise. "All the enthusiasm left me," she said. "The lady has since been pushing for me to be sacked," she added.

Responding to this, the two panelists of the International Women's Day edition of the show, contended that this is not only a trait associated with women.

Executive Director for the Ghana Stock Exchange, Abena Amoah said "I look at these things as human and this is one of the unconscious biases - that we assume someone has done something only because she's a woman. The scenario is just a human being having a problem with another human being and not because she's a woman."

The CEO of Stratcomm Africa shared a similar view.

"I would say this. We have to be careful about making it look like it's because the boss is a woman and the subordinate is also a woman. This happens with male-male situations and male-female situations."

She, thus, entreated the lady to seek redress from the appropriate authorities in the office.

"I'll encourage her to pursue this with the Human Resource Department for them to come up with the underlying issues and get it addressed," she said.

Another bias she challenged was that women tend to gossip about each other. On the contrary, "men gossip, and sometimes the subject of their gossip is women."

"Gossip is not good, and it should be stopped by both men and women, and not just women," Ms. Cobbah added.

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DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.