Founder of Alordia Promotions, Mr. Alordia says one Ghanaian artiste who has the potential to fill the O2 Arena is Black Sherif.
Speaking in an interview with Andy Dosty on Daybreak Hitz, he mentioned that this is possible because he has managed to get his music to be accepted by millions of people worldwide.
The conversation about how far Ghanaian musicians can go on the international front just took a different turn after the CEO of Akwaaba UK, Mr. Denis Tawiah mentioned that no Ghanaian artists can fill the O2 Arena.
In an interview with Lexis Bill on Personality Profile on Joy FM, he said; “Which Ghanaian artiste, on record, as we speak, has even sold a 5,000-capacity venue in the UK?” he wondered.
The closest, he recalls, is Reggie Rockstone or Sarkodie, who might have drawn about 4,000 audiences to their shows some years ago.
Even though DJ Alordia agrees with him, he also mentioned that an artiste like Black Sherif can fill the O2 only if all arms in the entertainment sector come together to work as a unit.
“The only person that can fill the O2 arena is Black Sherif because his music is everywhere. Our artists go there and sit there alone. They do not involve indigenous promoters who will help them reach out to people to come for the events.
"We can do this but we have to come together and work,” he said on Hitz FM.
Alordia Promotions is the organizer of the Ghana Music Awards UK.
The Ghana Music Awards UK is largely a people’s choice awards scheme that seeks to champion and expand the development of the Ghanaian music industry both at home and abroad, into an international market for global recognition of Ghanaian creative works.
The scheme is established to create an open market for collaboration, sales, new music trends, cultural exchanges, marketing opportunities and several benefits to be accessed by Ghanaian musicians in the United Kingdom.
The organizers of the scheme expect to make the Ghana Music Awards UK brand the biggest music festival to be held yearly in the United Kingdom to award excellence and creativity and give an equal opportunity for Ghanaians in the diaspora to compete.
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