The Ghana Investment Promotion Centre (GIPC) has embarked on a regional sensitisation tour in the Eastern Region with the aim of promoting investment opportunities and providing on-the-spot support to businesses in the region.

The programme is targeted at educating stakeholders about the GIPC's role in promoting investments, highlighting untapped economic potential and opportunities and urging Metropolitan, Municipal and District Assemblies and traditional authorities to make land accessible for investment purposes.

In his presentation, the Deputy Director of the Investment Division of GIPC, Kwame Kesse-Agyepong mentioned joint venture activities, profiling of projects for investors and facilitating investment as the core target of his outfit.

He identified financing as a key task confronting the expansion of businesses while urging businesses to engage the Exim Bank and the Ghana Enterprises Agency to offer financial support.

The Chief Director at the Eastern Regional Coordinating Council, John Donkor who spoke on behalf of the Eastern Regional Minister, Seth Kwame Acheampong, said the region was ready to support GIPC to package the investment opportunities available to drive investment to assist businesses to expand.

According to him, local firms play a vital role in generating wealth for the region.

He urged the various assemblies to identify development projects that can be marketed to enhance the overall development of the region.

"Each Municipal and District Assembly needs to fashion out and articulate its development plans for its local business enterprises to buy into by preparing conducive grounds for expansion through the necessary partnership," he explained.