Locally manufactured rice also known as Ghana rice, is out of stock in some stores in Tamale, the Northern Regional capital, during the festive season.
This was revealed after a visit to some stores in the metropolis to find out whether Ghanaians will eat local or imported rice this Yuletide.
Some retailers who spoke to Joy News attributed the boom in business to the launch of the ‘Eat Local Rice’ campaign by President Akufo-Addo.
According to the retailers, consumers made deliberate efforts to buy the local product.
They urged producers of local rice to produce more since Ghanaians have started patronising the produce.
“During this festive period the most patronised produce is rice and for as long as we can remember people always ask for imported rice. But not this year,” a retailer told Adom News’ correspondent, Illiasu Fatau.
Another retailer added: “First, we just had a small supply of local rice because we were not sure there will be demand but since the campaign, everyone keeps asking for local rice. We are very impressed with the way people are patronising this produce. In fact, for the first time, we have imported rice still on the shelves and the local rice is all gone,” the retailers added.
On her part, producer of Zeela Jasmin rice, a local rice manufacturing company based in Tamale, Hajia Nadiatu Ali, expressed excitement about the development.
She urged the government to support local producers financially so they can increase production and in the long term, contribute to the economic growth of the country.
“Since November this year, we have received countless orders for our product. We have also had a lot of people outside Tamale coming in to buy our rice. In fact, we had companies coming in to buy the product for their workers. The campaign on social media also got a lot of people interested in our product. We had people asking where they will get some to buy and we connected those outside Tamale to other branches.
The President really helped but we need more support from the government. We need processing centers so we can produce more. We work with a lot of women and the farmers too. If we produce more, their lives will improve and the economy of Ghana will improve too, so our work does not only benefit us, there is a link.”
Latest Stories
-
Survivors of child trafficking overcome adversity, excel in tertiary education
12 mins -
Confront the barriers to your progress – Professor Lydia Aziato challenges the youth
23 mins -
Expertise France leads EU-funded initiative empowering African Journalists to combat human trafficking
33 mins -
Ghana Grows Programme empowers Ghanaian youth through Youth Policy Dialogue
40 mins -
Eastern NDC raises GHS5.4m to support Mahama’s 2024 campaign
56 mins -
Kumawood actress Akyere Bruwaa condemns death rumours
1 hour -
Ghana Institution of Engineering calls for proactive measures to prevent flood disaster
1 hour -
Who pays for the extra cost? – COCOBOD CEO questions EU on new regulations
1 hour -
‘Dumsor’ will be over by end of May – Former NPP MP assures
1 hour -
Power crisis is not about money – NPP Manifesto Committe chair
2 hours -
Education Minister urges graduates to embrace opportunities
2 hours -
UN rights chief ‘horrified’ by mass grave reports at Gaza hospitals
2 hours -
We need more resources to deal with flooding – NADMO
2 hours -
We’ll not contest in Ejisu by-election – CPP tells EC
2 hours -
Thomas Partey makes first start in 2024 as Arsenal hit Chelsea for 5
3 hours